STUDIO 49 produced Brand Licensing Style Guides for 2waytraffic.
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Scope of Work
STUDIO 49 was commissioned by 2waytraffic to design and digitise licensing style guides for 'Mr & Mrs' and 'Who Wants to Be a Millionaire'. Our role was to develop from and digitise the branding from broadcast tittle and game show graphics, creating a licensing style guide defining each brand and usage of key graphic components that make up each brand. The guides are used to develop branded licensed product.
Formerly known as Celador International, 2waytraffic a Sony Pictures Entertainment company owns distributes, licenses, and operates over 200 game show formats such as Mr&Mrs and Who Wants to Be a Millionaire?